|1||Global footprint in 13 countries (SaaS program). Several of our customers invested in us.|
|2||Over 50% month over month topline revenue growth (soon to surpass $50K+ monthly GMV/revenue).|
|3||2nd position in UnicornBattle by Startup.Network, California chapter (tinyurl.com/yybyemhe).|
|4||The founding team built multiple successful businesses in Silicon Valley and more.|
|5||Democratizing cutting edge education by perfecting instructor-led virtual classroom model|
|6||Unique business model, leveraging Edtech & eCommerce via product 1st approach|
|7||We produced young TEDx speakers. Young entrepreneurs selling products on Amazon, Kickstarter, eBay|
|8||Not Convinced? Get 1st hand experience of Innovator Program, 2 weeks FREE Trial tinyurl.com/msjtrial|
Being in the Edtech & HRTech space for over a decade, founding a multi-million-dollar company with over 500 employees and as an investor to several others. Aspiring Minds build a B2C business touching over a million students annually and engaged with over 2000 corporate customers including 100+ fortune 500 companies. Aspiring Minds’ flagship skill assessment product AMCAT has helped million students and job seekers.
The rate of change in the world is accelerating changing the nature of work, making new skills and capabilities in high demand. I believe the Edtech space is going to disrupt many times over in the coming decade and would be led not by traditional education setup but by scalable, measurable, result oriented initiatives such as Moonshot Jr. Moonshot Jr is training young minds not in skills but in the mechanisms to acquire new skills and capabilities quickly – the art of learning. There are early signs that the healthy blend of new skills, new age paradigms (ecommerce, social media, mobile apps, etc) and entrepreneurship has been very valuable to their students.
The idea, a dedicated and hardworking team led by Alok a focused and proven CEO in the Silicon Valley and most importantly the progress they
have made in a handful of months has all the ingredients of this being an
astounding success for its investors.
It started with an idea and an experience of parents of middle and high school students who coincidentally are also our founders. They noticed some alarming numbers in our institutional structure.
They also noticed that the current ecosystem is not supporting a holistic approach to learning especially when the workforce of the future is set to be dominated by automation and artificial intelligence.
To bring about a change in the educational system, it was necessary to change to bring about a change in the young mindsets. The patent-pending Innovator Program with its 4 stages of guided learning helps children not just to prepare for the future but to succeed in academics and careers based on their interest and aptitude.
So, what is the outcome of this elaborate program?
The Innovator program evaluates students through Moonscale- a data-point-driven analytical tool that helps us to offer customized learning based on individual interests and aptitude.
We have several children enrolled on our prototype platform. It is astonishing to see the transformation that these students have gone through in the past few months. The key is to help the children pursue learning based on interest areas.
We have a robust team of founders, advisors, subject-matter experts, and counselors along with a growing team of 20+ full-time employees. Our founders are industry leaders who have built multiple successful companies. Our team boasts of professionals and instructors across various verticals and countries. Currently, we serve students in 9 countries in various parts of the world including the U.S., the U.K., Netherlands, Ireland, Iraq, Canada, and the U.A.E.
We have a dual sales-revenue model as shown below. Children are enrolled in the program in two offerings within the program including one-on-one sessions, and classroom set-up.
Moonshot Junior, Inc has financial statements ending December 31 2019. Our cash in hand is $50,700, as of August 2020. Over the three months prior, revenues averaged $10,000/month, cost of goods sold has averaged $4,000/month, and operational expenses have averaged $25,000/month.
Management’s Discussion and Analysis of Financial Condition and Results of Operations
You should read the following discussion and analysis of our financial condition and results of operations together with our financial statements and the related notes and other financial information included elsewhere in this offering. Some of the information contained in this discussion and analysis, including information regarding the strategy and plans for our business, includes forward-looking statements that involve risks and uncertainties. You should review the "Risk Factors" section for a discussion of important factors that could cause actual results to differ materially from the results described in or implied by the forward-looking statements contained in the following discussion and analysis.
Moonshot Jr is redefining the way young minds learn, absorb knowledge, and apply the same. Our goal is to equip every inquisitive kid capable of innovating or leading a change with the right set of knowledge and tools. Through our patent-pending SaaS-based Product 1st (outcome-focused) learning model, we aim to nurture the hidden talent of children, inspire interest in STEAM and Entrepreneurship, and help make them ready for college admission and future of workforce.
In five years, we hope to be at:
250+ employees globally
500-1000 new products launched by our students
trained for own businesses
B2B - Serving our teaching methodology to many after schools, charter schools, private schools, with a possible franchisee model.
Stretch Goal: We will have a database on student learning pattern, able to guide them for college, reduce drop-off rate. These projections cannot be guaranteed.
Moonshot Junior, Inc was incorporated in the State of Delaware in November 2019. Our pending patents will be owned by Moonshot Junior, Inc.
Since then, we have:
Historical Results of Operations
Our company was organized in November 2019 and has limited operations upon which prospective investors may base an evaluation of its performance.
Related Party Transaction
Refer to Question 26 of this Form C for disclosure of all related party transactions.
Liquidity & Capital Resources
To-date, the company has been financed with $100,891 in debt, $40,000 in convertibles, and $65,220 in SAFEs.
After the conclusion of this Offering, should we hit our minimum funding target, our projected runway is 16 months before we need to raise further capital.
We plan to use the proceeds as set forth in this Form C under "Use of Funds". We don’t have any other sources of capital in the immediate future.
We will likely require additional financing in excess of the proceeds from the Offering in order to perform operations over the lifetime of the Company. We plan to raise capital in 6 months. Except as otherwise described in this Form C, we do not have additional sources of capital other than the proceeds from the offering. Because of the complexities and uncertainties in establishing a new business strategy, it is not possible to adequately project whether the proceeds of this offering will be sufficient to enable us to implement our strategy. This complexity and uncertainty will be increased if less than the maximum amount of securities offered in this offering is sold. The Company intends to raise additional capital in the future from investors. Although capital may be available for early-stage companies, there is no guarantee that the Company will receive any investments from investors.
Runway & Short/Mid Term Expenses
Moonshot Junior, Inc cash in hand is $50,700, as of August 2020. Over the last three months, revenues have averaged $10,000/month, cost of goods sold has averaged $4,000/month, and operational expenses have averaged $25,000/month, for an average burn rate of $19,000 per month. Our intent is to be profitable in 16 months.
Since the start of 2020, we've raised an additional $65,000 via a SAFE and $40,000 via Convertible Promissory Note. We've also hired 14+ full-time employees and are serving customers in 9 countries.
3 after the raise, we expect (but cannot guarantee) our revenues to be at $120,000 for the three months period and our expenses to be about $150,000. Revenues will be generated from our SaaS or eLearning and Moonshot (product) or eCommerce sales via our marketplace.
We continue to raise via external Angel investors (primarily via SAFE). We also got a lot of interest from institutional investors and may raise ~$500K (via angels/VCs) in the next 6 months.
We cater to students in 9 countries currently and growing. Therefore, we face a challenge where each country has its own unique education system, culture, and ethnicity specialties. We, as a company, have to adapt to the education system and other factors and change our offerings accordingly.
The Company may never receive a future equity financing or elect to convert the Securities upon such future financing. In addition, the Company may never undergo a liquidity event such as a sale of the Company or an IPO. If neither the conversion of the Securities nor a liquidity event occurs, the Purchasers could be left holding the Securities in perpetuity. The Securities have numerous transfer restrictions and will likely be highly illiquid, with no secondary market on which to sell them. The Securities are not equity interests, have no ownership rights, have no rights to the Company’s assets or profits and have no voting rights or ability to direct the Company or its actions.
Our future success depends on the efforts of a small management team. The loss of services of the members of the management team may have an adverse effect on the company. There can be no assurance that we will be successful in attracting and retaining other personnel we require to successfully grow our business.
Rapid technological change is the norm today. As we offer education in technology and teach our students about the latest technological advancements, we have to continuously adapt to the changing technologies and evolve ourselves so that we can help them learn the same.
Being a tech platform and a product-first company, we have to consistently grow and update our platform so our students can make the best out of our program and product.
Product-based learning (PBL), though very powerful has it's own challenges when it comes to scaling. Though we've mapped out overall processes, how we'll take this to 10,000s of students this may be an area of slight risk as well.
Temporary Rule 201(z)(2) provides temporary relief from certain financial information requirements by allowing issuers to omit the financial statements required by Rule 201(t) in the initial Form C filed with the Commission. This offering has commenced in reliance of Temporary Rule 201(z)(2) and, as a result, the following must be disclosed: (i) the financial information that has been omitted is not otherwise available and will be provided by an amendment to the offering materials; (ii) the investor should review the complete set of offering materials, including previously omitted financial information, prior to making an investment decision; and (iii) no investment commitments will be accepted until after such financial information has been provided.
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